Newsletter September 2017 - Outsourcing Sales • Merchandising • Ordering In-Store Promotion • Exporting Services

Newsletter not displaying correctly? View:
https://www.adus.gr/en/newsletter.html?p=2

Dear readers,

The road to new business opportunities for the FMCG Enterprises is paved with a never-ending training of commercial staff, consulting, workshops, coordination and self-help guides. Undoubtedly, the development of a market through a systematic business development program often eludes the means of every company, but there is no reason why the FMCG specialists should do it on their own.

The reality is really hard. Market growth depends ...

Click here for more

News & Developments from Greece to the FMCG sector

Adus Executive Breakfast: Strengthening FMCG Business
Owners, and key-executives from leading enterprises of the FMCG industry sector, engaged in fast moving consumer goods production and commercial promotion, as well as representatives from the Retail Sector, have participated at the Executive Breakfast’s presentation entitled: "Adus Outsourcing Business Model: A Strategic Way of Sales Growth", that took place at Divani Caravel Hotel, on May 25, 2017.

MIllennials “Kill” Retailers
Retail businesses spend a lot of money trying to understand how to please the Millennials, who grow up as current and future potential customers in size. But an expert says this is a silly strategy.

Trends In Supermarket Sector After The Recent Acquisitions By Metro & Sklavenitis
The effort undertaken by Metro and Sklavenitis to grab 2 billion euro, corresponding to the 2-year balance turnover by Marinopoulos and Veropoulos that went bankrupt, as well as the persistent recession imposed by the IMF & EU Commission that hit the demand, depict a new era for the retail sector characterized by retail brand concentration and a new lifecycle for the related industry this year.

International News & Trends to the FMCG sector

Survey On Consumer Current Behavior
The annual survey by IELKA (www.ielka.gr) on a sample of 2,000 individuals from across the country, highlights the important and profound changes in purchasing attitudes experienced by the Greek consumer, who now tend to visit different food distribution chains 12 times a week, developing over-mobility without precedent. The survey is recording the perceptions on important issues around the markets, and the criteria of visits to the supermarket.

Follow us

DISCLAIMER
This e-mail is sent to you because your e-mail address was found in our catalog. If you do not wish to receive the adus.gr Newsletter, you can unsubscribe

δ {accountaddress}