Dear readers,

The significant challenges for FMCG businesses for a successful commercial performance require that certain parameters to be taken into account enabling to shape up the conditions in the domestic market. This contributes to drafting the right strategy that, in addition to the nature and behavior of consumers towards a particular set of FMCG products, should also take consider financial assets as well as factors for flexible operation through appropriate partnerships.

The outsourcing model in the field of sales, merchandising, ordering, in-store promos, as well as product placement on supermarket chains is a key element for real growth but also requires a careful approach to selecting the right partner leads the business path and will support business and information businesses in the FMCG industry. Partnering with ADUS, the monthly cost remains unchanged either for one only product code or for any number of products